This packaging project was for the Student Gold Pack Awards, and also went through to the awards. It focused on creating practical, accessible and sustainable packaging solutions for an existing brand. I the chose plant-based milk brand “Simple Truth”, and created a fun alternative packaging to make the product more appealing and easier to engage with for all individuals.
The packaging itself also changed to accommodate a more secure grip on the bottles for those who struggle with motor skills and also just for ease-of-use. Another cool aspect is the slanted edge at the top with the lid on the edge, this ensures that individuals with grip-issues can leverage the lid open on the counter without spilling. This was my first packaging project!
